Paper sigradi2012_71:
A “experiência” como design: uma análise de sites como plataformas experienciais

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id sigradi2012_71
authors Silva, Mirela Kühl; Sperling, David Moreno
year 2012
title A “experiência” como design: uma análise de sites como plataformas experienciais
source SIGraDi 2012 [Proceedings of the 16th Iberoamerican Congress of Digital Graphics] Brasil - Fortaleza 13-16 November 2012, pp. 127-130
summary This article presents part of an ongoing and larger research about interface design’s roles in the “Experience Era”. It discusses the use of the term “experience” in websites conception and presents three case studies considering discursive and interactive levels. The analysis of four cases is based in parameters proposed by S. Diller, N. Shedroff and D. Rhea for the experience design from a marketing approach.
keywords design; experiência; plataforma digital; interação; usuário
series sigradi
email sperling@sc.usp.br
content file.pdf (210,293 bytes)
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ratings Ratings: 5
last changed 2012/12/13 07:29
 
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