Digital library of construction informatics and information technology in civil engineering and construction
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Paper: w78-2000-650
| Paper title: | Customer relationship management in facilities management |
| Authors: | Naaranoja M |
| Summary: | "Customer Relationship Management (CRM) is one of the fastest growing IT area today. This paper studies needs and benefits of this kind of environment in Real Estate Management (REM) and compares the used systems with an other business field. The changing business environment challenges the facility managers and whole construction sector to serve their customers better by using concurrent engineering and CRM. CRM includes systems like middleware, electronic customer service, data warehousing and knowledge management. This paper presents CRM in two cases: facilities management company and electronic engineering company." |
| Type: | |
| Year of publication: | 2000 |
| Series: | w78:2000 |
| ISSN: | 2706-6568 |
| Download paper: | /pdfs/w78-2000-650.content.pdf |
| Citation: | Naaranoja M (2000). Customer relationship management in facilities management. Construction Information Technology 2000. Taking the construction industry into the 21st century.; ISBN 9979-9174-3-1; Reykjavik, Iceland, June 28 - 30, 2000 (ISSN: 2706-6568), http://itc.scix.net/paper/w78-2000-650 |
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